USA Rugby Rising Comes To Universal Sports

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from USA Rugby:

LOS ANGELES, Calif. – USA Rugby Rising, a new, six episode original docu-series by Universal Sports, debuts this Saturday, June 8, with back-to-back airings of the first two episodes at 7:30 and 8:00 PM ET. Immediately following the series premiere, Team USA takes on Ireland in a high-stakes international test match at 8:30 PM ET LIVE at BBVA Compass Stadium in Houston, TX. USA Rugby Rising, fueled by Gatorade, follows a group of Americans determined to make the United States a Tier 1 rugby nation in the eyes of the world. From preparation and nutrition to motivation and personal sacrifice, USA Rugby Rising goes behind-the-scenes with the athletes and coaches who must dig deep to win from within on their quest to take USA Rugby to the next level.

The series’ first two episodes follow USA Rugby’s recent preparations for Saturday’s match in Houston against rugby powerhouse Ireland. The two countries last met in an emotional bout for Team USA on September 11, 2011 at the Rugby World Cup where the Eagles were defeated 22-10. “USA Rugby Rising is a compelling look at the daily challenges and triumphs of the entire team as they prepare for one of the biggest challenges of their career,” said Dean Walker, SVP of production, Universal Sports Network. “Embedding our production team with USA Rugby provides a unique and intimate perspective at the heart of this team, and what is driving their goal to become a Tier 1 nation in the globally popular sport of rugby.”

In the premiere episode of USA Rugby Rising, Team Captain Todd Clever has just two weeks to unify a group of professional and amateur athletes into one cohesive unit before the important and high-profile Ireland match. The physically powerful Clever, one of America’s few full-time professional rugby players, demonstrates the toughness it takes to play on Team USA and describes what the squad must do both on and off the pitch to compete against the world’s best.

“We are capable of being a Tier 1 nation,” states Clever. “It’s a weight on our shoulders that we want. We want to prove to the world and show our fans that USA Rugby is growing and we can do it.”

The second episode of USA Rugby Rising focuses on the team’s final preparations for the Ireland match in Houston, and prominently features the daily struggles of Mike Petri, scrum-half for the USA Eagles. Petri, a Brooklyn native, must balance his full-time job as a science teacher at Xavier High School in New York City with training for the Eagles on his own whenever and wherever he can find the time.

“It’s got to come from within. It’s got to be self-motivated,” commented Petri on training for the USA rugby team. “It’s a road less traveled, but I love it and wouldn’t change it.”

The heart-pounding original TV series will be complemented by USA Rugby Rising bonus content on UniversalSports.comGatorade.com and USARugby.org. The webisodes feature the USA Rugby men’s and women’s athletes and coaches demonstrating rugby basics, sharing personal workout and fueling regimens, and offering glimpses of a day-in-the-life of training covering everything from preparation through recovery.

For a video preview of USA vs. Ireland and to watch USA Rugby Rising webisodes, log on to UniversalSports.com/Rugby.

Universal Sports Network 2013 Rugby Broadcast Schedule:
Subject to change – All Times Eastern

DATE TIME EVENT
June 8 7:30 P.M. USA Rugby Rising – Episode 1: Training Camp Part 1
June 8 8:00 P.M. USA Rugby Rising – Episode 2: Training Camp Part 2
June 8 8:30 P.M. LIVE USA vs. Ireland (Men)
June 14 8:00 P.M. LIVE USA vs. France (Women)
June 8 10:30 P.M. LIVE USA vs. Tonga (Men) – Pacific Nations Cup
June 19 7:00 P.M. USA Rugby Rising – Episode 3: USA Takes on Ireland
June 19 8:00 P.M. USA vs. Fiji (Men) – Pacific Nations Cup
June 23 12:00 P.M. USA vs. Japan (Men) – Pacific Nations Cup
June 27 8:00 P.M. USA Rugby Rising – Episode 4: Women’s Sevens Face the World
June 27 8:30 P.M. USA Rugby Rising – Episode 5: Men’s Sevens Face the World
June 28-30 TBA Rugby World Cup Sevens 2013 (Moscow, Russia)
July 12 8:00 P.M. USA Rugby Rising – Episode 6: Team USA at the Rugby World Cup
July 15 8:00 P.M. World Cup Sevens Highlight Show
July 15 10 P.M. – 2 A.M. USA Rugby Rising Block Party (Episodes 1-6)

ABOUT UNIVERSAL SPORTS
Universal Sports, a partnership between NBC Sports and InterMedia Partners, LP, is the premier multi-platform media destination for Olympic-related sports programming in the United States. Offering more than 1,200 hours of original programming each year, Universal Sports has exclusive rights to world and national championship events in a wide array of sports, including swimming, track and field, gymnastics, cycling, skiing, figure skating and rugby. Whether on television, online, or on the go with mobile and tablet applications, Universal Sports offers a four-screen experience to fans of global sports every day of the year. For more information, please visit UniversalSports.com.

ABOUT GATORADE
The Gatorade Company, a division of PepsiCo (NYSE: PEP), provides sports performance innovations designed to meet the needs of athletes at all competitive levels and across a broad range of sports. Backed by more than a 40 year history of studying the best athletes in the world and grounded in years of hydration and sports nutrition research at the Gatorade Sports Science Institute, Gatorade provides scientifically formulated products to meet the sports fueling needs of athletes in all phases of athletic activity. For more information and a full list of products, please visit www.gatorade.com.

PepsiCo is a global food and beverage leader with net revenues of more than $65 billion and a product portfolio that includes 22 brands that generate more than $1 billion each in annual retail sales. Our main businesses – Quaker, Tropicana, Gatorade, Frito-Lay and Pepsi-Cola – make hundreds of enjoyable foods and beverages that are loved throughout the world. PepsiCo’s people are united by our unique commitment to sustainable growth by investing in a healthier future for people and our planet, which we believe also means a more successful future for PepsiCo. We call this commitment Performance with Purpose: PepsiCo’s promise to provide a wide range of foods and beverages from treats to healthy eats; to find innovative ways to minimize our impact on the environment by conserving energy and water and reducing packaging volume; to provide a great workplace for our associates; and to respect, support and invest in the local communities where we operate. For more information, please visit www.pepsico.com.


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